This Privacy Policy explains how we collect, use, and protect your information when you visit our website and interact with our advertising campaigns on Google Ads.
Information We Collect
When you browse our website, we may automatically collect certain data, including:
Device and browser information
IP address and approximate location
Pages visited and actions taken on our website
Cookies and identifiers used for advertising and analytics
We do not collect personally identifiable information unless you voluntarily provide it (for example, through a contact form, purchase, or newsletter signup).
Use of Data for Google Ads
We use Google Ads and related tools such as Google Analytics, Conversion Tracking, and Remarketing to improve your browsing experience and measure the performance of our campaigns.
These tools allow us to:
Display relevant ads based on your interests and browsing behavior
Measure conversions (e.g., purchases, form submissions, calls)
Understand how visitors interact with our website
Optimize our marketing campaigns
Cookies and Tracking Technologies
Our website uses cookies, pixels, and similar technologies to store information about your preferences and to deliver personalized ads.
First-party cookies (set by our website) help us remember your settings and improve usability.
Third-party cookies (set by Google and partners) enable features such as remarketing and audience targeting.
You can manage or disable cookies through your browser settings. Please note that disabling cookies may limit the functionality of our website.
Data Sharing
We may share anonymized data with:
Google and its advertising partners, for the purpose of ad personalization and campaign performance measurement
Analytics providers, to better understand website usage
We do not sell or rent your personal information to third parties.
Data Retention and Security
We retain data only as long as necessary for the purposes outlined in this policy.
All collected data is stored securely, and we apply appropriate technical and organizational measures to prevent unauthorized access, alteration, or disclosure.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be published on this page with a new “Last Updated” date.
Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please contact us:
Frederico de Castro – WordPress & WooCommerce Developer
📧 Email: contato@fredericodecastro.com.br